Consider teams
from different perspectives
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Emic Lab, founded in 2006 by Anna Chodynicka and Dr. Joanna Więckowska, applies cultural psychology to business.
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Emic is a term for understanding how people function internally within a given culture by analyzing its values and norms. We use the Emic approach when working with industries, organizations, and teams because each group creates a unique culture with specific standards and expectations.
At Emic Lab, data analysis is the cornerstone of our solutions. We use data from psychological research, our research on organizations, and business analyses to help our clients observe, comprehend, and implement changes to their organizational culture, whether at the company or team level, to enhance the effectiveness of achieving their goals.
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Our mission is to enhance the effectiveness of our clients' international cooperation. We aim to transform clients' views on foreign colleagues, businesses, and diverse teams and improve their international cooperation skills by offering them practical knowledge and tools they can implement immediately.
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Our commitment to our clients is based on our core values. We firmly believe that successful collaboration relies on:
A thorough understanding of our clients' businesses.
Respect for their employees' cultures, diversity, and viewpoints.
Empathy towards client employees and colleagues across the globe.
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Anna is an expert in designing training and coaching programs that blend her knowledge of cultural psychology and business. Having worked in numerous international teams and lived abroad, she has a distinct perspective on developing leaders and managing global projects. Anna's expertise lies in supporting the management of these projects and ensuring their success.
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Joanna assists clients in fostering international collaboration by merging her practical experience with her knowledge as a researcher of organizational cultures. She collaborates with clients in Poland and abroad, delivering programs for teams, offering individual consultations, and providing coaching. After completing her studies in psychology, she earned her doctorate from the Institute of Psychology of the Polish Academy of Sciences.
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Marta is a legal advisor who supports non-governmental organizations to tackle discrimination, promote equal treatment, and protect minority rights. She also helps the majority community understand the advantages of diversity and runs diversity and inclusion training programs for Polish and foreign companies.